The Data Collectors’ Book (The Face That Drove You Mad)

Mark Zuckerberg is a guy that puts a lot of work into how the company he founded is perceived. His version and other people’s versions tend to diverge on some rather relevant issues, and now at least some of the horrible truth is becoming more obvious to the general user of the Facebook, and Facebook are having to scramble to re-invent the services they offer, as well as alter the demographic they target for their attentions, in an effort to keep the sinking ship afloat. Social media giants like Facebook have all sorts of dirty tricks up their sleeves to keep users on board, and the psychology of marketing isn’t the only source of their power, as they hold such huge sway over our behaviour, so it stands to reason that they have many friends in high places too. How can we ever truly be free, if we don’t really take a hard look at what these platforms’ purposes are (and like all my posts, I must point out that I don’t endorse uncritically everything that’s proposed in the following video, as I’m an individual, with my own views, and not a demographic, but I do think the video frames the discussion points, which could be explored further by users of social media)?

Remember the official story of how Facebook started? It all sounded so cosy and friendly, didn’t it? People coming together, and sharing, with Mark the bright spark helping us all to shine.

Sorry Zucky, but your lies suck, and you blow. This isn’t real life, as we know it, and you ain’t the captain of our ship. More and more long time users of Facebook have jumped ship, and are swimming for shore.

We hoping you sink with the ship, and all the rats below deck drown with you. We see you, trying to bail the ship out with buckets, and we hope your true toxic face becomes more obvious to the new users you are trying to drive mad, by pretending to be their bestest friend ever, arranging to meet them in other places at a convenient time, a helpful app, providing a hug in the form of a thumbs up. Well, it’s a Thumbs Down to you, with no hug, from us. We’re so sorry Mark. Honest.

Managing The Conversation – The Hidden Persuaders

Alex Bikfalvi's Flickr image 'Pinocchio for sale'

How can marketers pull our strings from behind the scenes to manipulate our emotions, manage the conversation, and effect outcomes in ways we often aren’t even aware of? This short documentary from Channel 4 News on Cambridge Analytics is a tale of how marketers pull the strings to manipulate reality.

Sometimes the truth is hard to distinguish from all the lies that we are presented with in the media. An alternative view of the same news story is presented by Alex Jones. We like to have a choice; we tend towards cognitive dissonance when we have more than one choice, and don’t know which one to believe. Most people prefer to pick a side, and polarised positions result. The media love this too, because they  can feed like vampires off the fear and anxiety created by the uncertainty, and start working on their next story to give us all our next fix.

Marketers and producers in news and social media networks  are experts in keeping us going around in circles, never getting anywhere further in deciphering what the news really means. Obsfucation and misdirection is very much the point of much of the media, who want us to be kept in a confused state (i.e. easier to control and herd in a particular direction), with occasional intelligence-insulting payoffs in the form of flattery from people we don’t even know. One would think this stuff would be hard to fall for, but the truth is, it’s hard-wired into our brains to need a pay-off, to need certainty. We’re only human, after all.

The Creepy Online Family That Wanted to Adopt Me

AdamsFamily

The following is an online publication outlining the political/educational aims of The Family, a marketing company that recently tried to recruit me, originally through YouTube, then  via their sites and on Facebook (see my previous posts that tell the full story here and here) using weird deep marketing techniques.  Are they the new army of moderators that YouTube has employed, I’m wondering? They make up a huge network, with head offices in three European locations. Their Facebook community lists 44,000 follows.

By the by,  I also got hacked after visiting their sites – just sayin’!

Sciences Po Published on École d’affaires publiques. Who are Sciences Po, I hear you ask?
The  course outline document shown later in this post was downloaded from (http://www.sciencespo.fr/public) You can read their Manifesto on their site.

Family Logo

Have a look at  what their publicity department says about them.TheFamilySaulAlinsky(Shown above is the Saul Alinsky link on The Family)  publicity material available here

 

Let’s see what courses one of their founders, Oosama Aama, can offer you, if you don’t want to start work for them immediately, but wish to get educated by them first. Like their conferences, their courses are free. Isn’t that great? And there I was thinking there was no such thing as even a free lunch. Here’s a course outline. Sounds interesting; very in-depth. You should be quite able to handle that new job at The Family after doing their course.

Digital, New Technology and Public Policy
General Objective
The Digital, New Technology and Public Affairs Policy Stream prepares the next generation of actors to leverage the nexus of interactions between exponential technologies, public affairs and civil society. The digital revolution is transforming the inner workings of our economies, businesses, democracies, social models and public affairs. The aim of this policy stream is to understand the evolution of economic and human activities that are direct results of digital technology and to explore the regulatory measures to be taken by public policy and civil society.
This stream addresses several key questions: How can we enhance the positive impact of emerging technology to address humanity’s main challenges, including equal access to education, renewable energy and global health? How can we minimize the negative externalities of such a process on individual freedom, inequalities and data privacy? How can civil society and public policy harness the power of machine learning to bring about a shift from the public good to the common good?
The program offers the necessary pluri-disciplinary and holistic approaches needed to fully consider the economic, legal, social and institutional transformations brought about by exponential technologies:

The economic and human resource dimensions:
a micro perspective on the digital transformation of the industrial sector and organizations (including private businesses and public administrations); a macro perspective on the global causes and consequences of the  uberification” of the economy, and the tension that is emerging between new collaborative economies and established digital monopolies, such as Google.
The legal dimension of tax laws, intellectual property rights, and redefining potential
structural shifts in the labor model and standard employment contracts by taking into
account task fragmentation and unpaid work within the scope of a producer-consumer
system.
The social and institutional dimensions: social welfare 2.0, health care 2.0, democracy
2.0, citizenship 2.0 and more generally, government 2.0.
Specific feature
Core courses (select 4 core courses)
History of Technology Revolution
Digital and Innovative Government
Legal Implications of Innovation on Society
The Network Economy: MicroEconomics of Digital Markets
Regulation & Digital Economy
The Digital Transition of Organisations
Areas of specialization
Big Data and Public Policy;
Digital and Industrial economics;
Regulation of digital economy;
Fiscal and Economic Policy for digital activities;
Digital transformation and Management;
Micro-economics of digital companies and digital markets;
Financing businesses and households in the digital economy;
Health policy in the digital age;
Social policy and social insurance in the digital age: new risks, new approaches;
Data economics and privacy;
The future of work and organizations in the networked economy;
Intellectual property in the age of the networked economy;
Intellectual property in the age of zero-marginal costs;
History of information and communication technologies;
History of technological revolution and Silicon Valley
Published on École d’affaires publiques
(http://www.sciencespo.fr/public)
Fiscal and Economic Policy for digital activities;
Digital transformation and Management;
Micro-economics of digital companies and digital markets;
Financing businesses and households in the digital economy;
Health policy in the digital age;
Social policy and social insurance in the digital age: new risks, new approaches;
Data economics and privacy;
The future of work and organizations in the networked economy;
Intellectual property in the age of zero-marginal costs;
History of information and communication technologies;
History of technological revolution and Silicon Valley
Suggested electives
Big Data and Government;
Introduction to Coding;
Law and New Technology;
Social innovation, Participation and Government : aggiornamento or Revolution ?;
Monetary, Fiscal and Financial Policy;
Growth and Innovation;
Health and Social Policy;
Urban and Regional Development Policy;
Sustainable Development.
Career Opportunities
The areas of specializations offered lead to careers in various sectors of activities, including media,
SMEs, higher education institutions, research labs, and corporations focusing on a specific
technology-driven industry. Careers can be pursued in both public and private sectors, from
consultancy positions to research and knowledge management.

Programme
Master in Public Policy:
Programme, semester 1
Programme, semester 2
Programme, semesters 3 and 4

Master in European Affairs:
Programme, semester 1
Programme, semester 2
Scientific Advisor
Nicolas Colin, Co-founder & Partner, TheFamily, with Alice Zagury and
Oussama Ammar. Commissioner, Commission nationale de l’informatique et des libertés
(CNIL) (nominated by Claude Bartolone, Speaker of the Assemblée nation)

Facebook Group Recommendation
The Discordian Facebook Group OOA G9603 Recruitment Area